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Archive for the ‘startups’ tag

Airbnb - proof of change

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A few weeks ago techcrunch broke the news that p2p accommodation startup Airbnb is in the final stages of closing a $100 million funding round which values the company at $1 billion. This comes after a phenomenal performance in 2010 with their service growing by 800% , booking more than 1.6 million rooms and securing $7.2 million in seed funding in December.

This is another piece of evidence that a new economy, driven by collaborative consumption, is on its way. And many people said that such a business model, could not, and would not work. Who would rent a bed out to complete strangers….? turns out lots of people would and do.

The future is not like the past. And we are glad about that here at rentoid.

Here is a presentation by one of the founders of Airbnb talking about how the company got started and the journey to where it is now - on the video inserted below:

Kudos to the guys at Airbnb.

PSFK CONFERENCE NYC 2011: Joe Gebbia from Piers Fawkes on Vimeo.

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Written by admin

July 1st, 2011 at 9:00 am

Why I love rentoid

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Our current paradigm, our current way of living is deeply flawed and unsustainable. The threats of peak oil, climate change, water & food shortages, deforestation, mass extinction etc are all clear examples of a need for change. Not to mention that we still live in a world where war and poverty are common. It is logically inescapable that you cannot have infinite growth on a planet with finite resources.

Why are these things so obvious to some people and denied so vehemently by others? I’m not a psychologist but my guess is that, to people who tend to avoid these topics, discussing them calls into question everything they’ve know, everything they have grown up believing and by extension their identity - who they are. It’s just too difficult or maybe even scary, I don’t know.

In my opinion, this is where I see the environmental movement as having failed - in its communication, or maybe even their approach generally. To me the environmental movement seems very alienating in nature as it comes across as saying - ‘your current lifestyle is bad, you are hurting the planet, you need to pay for it by reducing your consumption, which in the minds of many people translates into - you must reduce your standard of living’. For many of those people, it is a price too great and they reject it.

Now, we could sit here all day playing the blame game and recycling arguments, getting really cranky with each other and going nowhere fast. Or, we could do something different. Something better. This is what Rentoid, and others working in the collaborative consumption space are all about - providing an alternative win/win solution:

By sharing what we already have, we can reduce our consumption without reducing our standard of living. In fact it can even enhance living standards by reducing the burdens of ownership (cost, maintenance, worry etc) and also by creating new value from underutilised resources.

What makes this solution so special is that because it benefits everyone who participates and the environment, not either/or, it is finally possible to get everybody working on the same team.

This is why I love rentoid.

Geordie, the rentoid team.

The Startup Mentality for Rental Companies

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There is an interesting article featured in Rental Management Magazine that would appeal to all local rental companies (any business really) here in Australia.

The article looks at how the economic downturn in the US made made it necessary for many rental store owners and managers to change their mindset and approach their rental businesses with  a “startup mentality.”

There are some good lessons in the article offered from rental business owners.  Some of the comment demonstrate just how some business owners think during the good times:

“We were in growth mode for 20 years, always buying equipment and adding people, but preparing for growth is expensive”

That’s not the start up way, and it is easy to see why that type of thinking doesn’t lead to sustained success.

Preparing for growth isn’t “expensive” it is “investing”, and isn’t necessarily expensive.  It is expensive if you stuff it up!

Prepare for growth by getting on the counter yourself, getting out into your yard or store, answering the phone, connecting with your customers, loading the trailers, the utes and the vans, doing the deliveries and pick ups yourself.  You will be amazed at how much you learn,  the opportunities that you uncover, and the relationships you will build.  Do these simple things and you will grow and you will be prepared; because you are in touch with your customers (the edge of the demand curve).   And it costs very little.  In fact it is probably the best investment for growth you will make in ROI terms.

And this approach  shouldn’t just be the start up way- it should be the way of your business.  Full stop.

“This is what we did in the early days. We wanted to get our name out there. After more than 30 years, we still need to get our name out there and show people why we are the best and what the difference is. All of our competitors are cutting prices, so we need to show why we’re better and what differentiates us,”

Don’t have a startup mentality just “in the early days” have it “every day”.  The team at rentoid do-  and we have run successful rental companies for over 12 years.

So Start today by checking out some of the tips at startup blog (by rentoid founder Steve Sammartino)

Written by admin

July 2nd, 2010 at 3:09 pm

Great Corporate Cultures

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In a recent Smart Company article rentoid.com was featured alongside Zappos, Virgin Blue and Atlassian. Which is quite a nice compliment.

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The article was all about having a culture with essentially human values. Which our rentoid members know we are all about being real. The article is worth a read and features our Chief Rental Guru Shannon Cooper and has some good tips for any company or small business.

Click here to read it all.

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Paul Graham on ‘Stuff’

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For those of you who don’t know, Paul Graham is one of the great thinkers of our time. His essays, are classics when it comes to business, startups, and life philosophy.

One in particular PG wrote on ‘Stuff‘ feels as though it was written with rentoid.com in mind, so I thought I’d share it here. I’m sure he wont mind :)

People have too much stuff. Most people in America do. In fact, the poorer people are, the more stuff they seem to have. Hardly anyone is so poor that they can’t afford a front yard full of old cars.

It wasn’t always this way. Stuff used to be rare and valuable. You can still see evidence of that if you look for it. For example, in my house in Cambridge, which was built in 1876, the bedrooms don’t have closets. In those days people’s stuff fit in a chest of drawers. Even as recently as a few decades ago there was a lot less stuff. When I look back at photos from the 1970s, I’m surprised how empty houses look. As a kid I had what I thought was a huge fleet of toy cars, but they’d be dwarfed by the number of toys my nephews have. All together my Matchboxes and Corgis took up about a third of the surface of my bed. In my nephews’ rooms the bed is the only clear space.

Stuff has gotten a lot cheaper, but our attitudes toward it haven’t changed correspondingly. We overvalue stuff.

That was a big problem for me when I had no money. I felt poor, and stuff seemed valuable, so almost instinctively I accumulated it. Friends would leave something behind when they moved, or I’d see something as I was walking down the street on trash night (beware of anything you find yourself describing as “perfectly good”), or I’d find something in almost new condition for a tenth its retail price at a garage sale. And pow, more stuff.

In fact these free or nearly free things weren’t bargains, because they were worth even less than they cost. Most of the stuff I accumulated was worthless, because I didn’t need it.

What I didn’t understand was that the value of some new acquisition wasn’t the difference between its retail price and what I paid for it. It was the value I derived from it. Stuff is an extremely illiquid asset. Unless you have some plan for selling that valuable thing you got so cheaply, what difference does it make what it’s “worth?” The only way you’re ever going to extract any value from it is to use it. And if you don’t have any immediate use for it, you probably never will.

Companies that sell stuff have spent huge sums training us to think stuff is still valuable. But it would be closer to the truth to treat stuff as worthless.

In fact, worse than worthless, because once you’ve accumulated a certain amount of stuff, it starts to own you rather than the other way around. I know of one couple who couldn’t retire to the town they preferred because they couldn’t afford a place there big enough for all their stuff. Their house isn’t theirs; it’s their stuff’s.

And unless you’re extremely organized, a house full of stuff can be very depressing. A cluttered room saps one’s spirits. One reason, obviously, is that there’s less room for people in a room full of stuff. But there’s more going on than that. I think humans constantly scan their environment to build a mental model of what’s around them. And the harder a scene is to parse, the less energy you have left for conscious thoughts. A cluttered room is literally exhausting.

(This could explain why clutter doesn’t seem to bother kids as much as adults. Kids are less perceptive. They build a coarser model of their surroundings, and this consumes less energy.)

I first realized the worthlessness of stuff when I lived in Italy for a year. All I took with me was one large backpack of stuff. The rest of my stuff I left in my landlady’s attic back in the US. And you know what? All I missed were some of the books. By the end of the year I couldn’t even remember what else I had stored in that attic.

And yet when I got back I didn’t discard so much as a box of it. Throw away a perfectly good rotary telephone? I might need that one day.

The really painful thing to recall is not just that I accumulated all this useless stuff, but that I often spent money I desperately needed on stuff that I didn’t.

Why would I do that? Because the people whose job is to sell you stuff are really, really good at it. The average 25 year old is no match for companies that have spent years figuring out how to get you to spend money on stuff. They make the experience of buying stuff so pleasant that “shopping” becomes a leisure activity.

How do you protect yourself from these people? It can’t be easy. I’m a fairly skeptical person, and their tricks worked on me well into my thirties. But one thing that might work is to ask yourself, before buying something, “is this going to make my life noticeably better?”

A friend of mine cured herself of a clothes buying habit by asking herself before she bought anything “Am I going to wear this all the time?” If she couldn’t convince herself that something she was thinking of buying would become one of those few things she wore all the time, she wouldn’t buy it. I think that would work for any kind of purchase. Before you buy anything, ask yourself: will this be something I use constantly? Or is it just something nice? Or worse still, a mere bargain?

The worst stuff in this respect may be stuff you don’t use much because it’s too good. Nothing owns you like fragile stuff. For example, the “good china” so many households have, and whose defining quality is not so much that it’s fun to use, but that one must be especially careful not to break it.

Another way to resist acquiring stuff is to think of the overall cost of owning it. The purchase price is just the beginning. You’re going to have to think about that thing for years—perhaps for the rest of your life. Every thing you own takes energy away from you. Some give more than they take. Those are the only things worth having.

I’ve now stopped accumulating stuff. Except books—but books are different. Books are more like a fluid than individual objects. It’s not especially inconvenient to own several thousand books, whereas if you owned several thousand random possessions you’d be a local celebrity. But except for books, I now actively avoid stuff. If I want to spend money on some kind of treat, I’ll take services over goods any day.

I’m not claiming this is because I’ve achieved some kind of zenlike detachment from material things. I’m talking about something more mundane. A historical change has taken place, and I’ve now realized it. Stuff used to be valuable, and now it’s not.

In industrialized countries the same thing happened with food in the middle of the twentieth century. As food got cheaper (or we got richer; they’re indistinguishable), eating too much started to be a bigger danger than eating too little. We’ve now reached that point with stuff. For most people, rich or poor, stuff has become a burden.

The good news is, if you’re carrying a burden without knowing it, your life could be better than you realize. Imagine walking around for years with five pound ankle weights, then suddenly having them removed.

Written by admin

March 27th, 2010 at 5:00 pm

Spark of genius

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We’ve just entered the Mashable ‘Spark of genius‘ contest at rentoid.com.

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Each week day we will cover a promising new startup, as part of a series we’re calling Spark of Genius. Sponsored by Microsoft BizSpark, each post showcases a promising new software company, and finds the unique feature that separates it from the competition.

In order to enter here is the criteria:

* Must be less than 3 years old
* Must never have received coverage on Mashable.com before
* Must have something to showcase to our readers (active site/product)
* Generating less than U.S. $1 million in annual revenue

Go rentoid Go

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Written by admin

August 19th, 2009 at 5:31 pm

Our people matter

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A lot of business talk about their people (employees) being the most important part of the business. And quite frankly they are full of crap. Most businesses care about these things in order of most importance.

1. Profit

2. Shareholders

3. Ego

In general most large companies talk about their people being their most important resource, simply becuase they read it is some text book somewhere or heard it a corporate seminar. The evidence lies in what they call people - ‘Human Resources’. As soon as we think of ‘people as resources’ real intentions and value systems become evident.

I just thought it was about time we gave some recognition to our CTO - Chief Technology Officer - Vasilii Racovitsa. Vasilii is the main coder at rentoid and key technology project manager. He’s currently working on rentoid version 2.0 which will be a dramatic improvement of the rentoid site. With a key focus on usability - and ease of transacting. We’re pretty lucky to have Vasilii because he is a super smart multi-lingual uber geek. He’s currently studying his PhD in computer science. We like to rub shoulders with such people…. :-)

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The thing that matters most is that he’s a nice guy who keeps his promises. We are stoked to have him as part of the rentoid team.

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Written by admin

July 21st, 2009 at 8:38 pm

Renting stuff is the future

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We’ve been saying it here on rentoid for a long time now - and the New York Times agrees. In a recent article titled ‘We rent movies, so why not books’ they investigated many startup businesses emerging in the rental space. Renting things like Text books, Spare rooms, bicycles… pretty much anything.

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www.chegg.com is a startup which focuses on renting text books - which is a great way for students to save money.

We say why spend the full amount buying something when you can simply rent it for a fraction of the cost on the occasion you actually need it.

Click here to read the article.

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Written by admin

July 7th, 2009 at 4:48 pm

Rentoid presentation - Business 3000 awards

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As you may know rentoid.com has been nominated for the City of Melbourne Business 3000 awards. Which you can read all about by clicking here:

In the interim you can watch our Chief (Espresso Maker) Steve Sammartino giving a 3 minute talk about rentoid and why the team love our business and what we do.

2 Things:

1. If you wondering whose noggin that is in the fore ground, it is Luke McCormack’s, one of the rentoid crew, enjoying a nice cup of tea.

2. If you’re wondering why the filming is so shakey, it’s because another rentoider Ross Hill filmed it on his mobile phone. A pretty good effort with a limited tool.

[youtube=http://www.youtube.com/watch?v=PeD4Y0nkxAI]

Written by admin

March 1st, 2009 at 8:24 am