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Become a Rentrepreneur

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How to be your own boss, make money and create value for your community - become a rentrepreneur!

I’m sure that most of you have heard of a little company in silicon valley called eBay yeah? (If not you’ve probably been living under a rock, but that’s ok!). Well I don’t know this for sure, but I would guess that the vast majority of people that use ebay are ordinary folk like you and me - people who want to sell something they hardly ever use or buy something online because it is often much cheaper. Well did you know that there are also a large number of people who sell things on eBay for a living, not just for a bit of extra cash? So here’s a thought, why not do the same thing on rentoid?

1. List the items that you already have and that you are happy to rent out on rentoid
2. Tell your friends, family, neighbours or heck, anyone who will listen to do the same
3. Ask those people to also list which items they would like to rent themselves
4. See which items are in high demand on the rentoid wanted list
5. Go and buy those items yourself, list them on rentoid for a price that is fair and will cover the cost of the item and there you have it! You have set up your own mini rental business!

By doing this you will:
-help your community make money from their idle assets
-help your community save money by encouraging them to rent instead of buying goods that are used infrequently
-help your community create closer relationships by doing business with one another
-save the environment too by reducing the number of things that need to be produced
-create value for other rentoid members, because like the telephone or the Internet, the more people use it the more valuable it is. You know it makes sense - Jusk like Keka said.

So give it a go, and please let us know if there is anything you would like help with that we could cover in future blog posts - such as how to convince people to use rentoid (it makes perfect sense to us! But we realise the rentoid model is something that most people are new to).

Cheers, Geordie.

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May 18th, 2011 at 4:10 am

Rental Industry - tricks of the trade

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We had a rentoid customer asking for advice on how to get more rentals. We sent him the information below and thought it was worth sharing here on our blog. Our little bag of tricks!

We get many thousands of rentals every week. There are however some keys to getting your items rented out and they are as follows. I guarantee if you follow these rules you will get rental income:

1. Make sure your pricing is right. We recommend the following pricing structure (that is rental fee on your items).

  • Charge 1% of the items value for 1 day rental.
  • Charge 2% of items value for a weekend.
  • Charge 5% for a weekly rate. and
  • Charge 10% of items value for a months rental.

Check your pricing.

2. Write a long and detailed description of your rental items. People want detail so they don’t waste their time. Give your item the full description.

3. Have many photos. You can upload many photos for each item. Make sure you have pictures which show what they are renting so there are ‘no surprises.

4. Share your rental listings. Once you have listed an item on rentoid.com - make sure you share it on your facebook account and twitter (if you have one). You can also like your own items on rentoid… so your friends will see your stuff for rent. You’ll notice every item on rentoid has the ability to “like” it on facebook and also twitter. Just click it - it is very easy. This also adds your Google ranking of your item.

5. Share rentoid - the more people that use / know about rentoid the more they share it - which equals renters for you. So share the goodness. Post it on your facebook page…. tell / email to friends. Favourite the rentoid facebook page - share it:

6. List items people want. Like all businesses it is about 20% of the itms that get 80% of all the rental transactions. So make sure you are renting stuff people need / want. The most popular items are those things that people only use temporarily. eg A Lawn mower, A caravan, a tent, A nintendo Wii, a jetski. Stuff we love to use on a weekend or for an event / party or for a project. These are the things that people need and want, and would rather rent than buy. If you want to know what people want. Then a good trick is to check the catalogs from retail stores. People generally rent the same things that people buy…. items in demand.

7. Trial - A lot of people rent things as a try before you buy. I personally rented out my iPad and had it ‘paid off’ in 5 weeks because so many people wanted to rent it before they bought one…

8. Send us a list of the items you want to list. We’ll give you some advice on their demand (how often they are searched) and some pricing / promo advice.

9. Have a ‘reasonable’ bond & terms on conditions which are ‘fair’. If your bond price is crazy people will say ‘too hard’ and rent the next thing…. Just make it like 20-40% of the items retail value.

Let us know if you would like any further advice - also send me some links to your items and I’ll put them on the blog to promote them for you which will help for sure.

Cheers, the rentoid team.

bag of tricks

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January 17th, 2011 at 3:32 am

Exploding Rental Myths #3- “People only rent our their old junk”

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We are continuing our Exploding Rental Myths series today, busting the often held “myth” that people only rent our their old junk…

This really is an easy one to squash.  You don’t even need to look too hard for the evidence.

How old do you think these ipads are?   Old junk? Hardly.

What about this Porsche? Can’t be more than a few years old.

This ‘ol Technika Washing Machine.  Not what you call a clapped out piece of junk, hey.

In fact, spend a few minutes searching for anything on rentoid and you will find very few items that are old, or junk.

Sure some folks out there will try and rent out some stuff that belongs on the kerb awaiting hard-rubbish collection, and you will stumble across them from time to time.  But they don’t last for long.  One, because no-one rents their stuff and two, because even if they do rent it they can’t get the rental fees they want for it, so they don’t bother.  Basic supply and demand rules- even in rental.

busted_7-11

Successful rentreprenuers rent out quality items, at a fair price.  To suggest anything else is just a myth.

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September 2nd, 2010 at 3:20 am

Great Corporate Cultures

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In a recent Smart Company article rentoid.com was featured alongside Zappos, Virgin Blue and Atlassian. Which is quite a nice compliment.

Smart Company logo

The article was all about having a culture with essentially human values. Which our rentoid members know we are all about being real. The article is worth a read and features our Chief Rental Guru Shannon Cooper and has some good tips for any company or small business.

Click here to read it all.

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It’s up to us - John Stewart

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We thought this piece from John Stewart was really great. He’s kind of like, well he is one of our heroes here at rentoid. We’re lucky to have people like him. Invest the 7 minutes in watching this. It’s worth every second.

The Daily Show With Jon Stewart Mon - Thurs 11p / 10c
An Energy-Independent Future
www.thedailyshow.com
Daily Show Full Episodes Political Humor Tea Party

Here’s what we think. The only real change that have ever occurred for humans has been driven by entrepreneurs providing better solutions. So let’s not wait for governments (we’ll be waiting a while) and create our own future.

Cheers, rentoid team

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June 20th, 2010 at 6:23 am

Paul Graham on ‘Stuff’

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For those of you who don’t know, Paul Graham is one of the great thinkers of our time. His essays, are classics when it comes to business, startups, and life philosophy.

One in particular PG wrote on ‘Stuff‘ feels as though it was written with rentoid.com in mind, so I thought I’d share it here. I’m sure he wont mind :)

People have too much stuff. Most people in America do. In fact, the poorer people are, the more stuff they seem to have. Hardly anyone is so poor that they can’t afford a front yard full of old cars.

It wasn’t always this way. Stuff used to be rare and valuable. You can still see evidence of that if you look for it. For example, in my house in Cambridge, which was built in 1876, the bedrooms don’t have closets. In those days people’s stuff fit in a chest of drawers. Even as recently as a few decades ago there was a lot less stuff. When I look back at photos from the 1970s, I’m surprised how empty houses look. As a kid I had what I thought was a huge fleet of toy cars, but they’d be dwarfed by the number of toys my nephews have. All together my Matchboxes and Corgis took up about a third of the surface of my bed. In my nephews’ rooms the bed is the only clear space.

Stuff has gotten a lot cheaper, but our attitudes toward it haven’t changed correspondingly. We overvalue stuff.

That was a big problem for me when I had no money. I felt poor, and stuff seemed valuable, so almost instinctively I accumulated it. Friends would leave something behind when they moved, or I’d see something as I was walking down the street on trash night (beware of anything you find yourself describing as “perfectly good”), or I’d find something in almost new condition for a tenth its retail price at a garage sale. And pow, more stuff.

In fact these free or nearly free things weren’t bargains, because they were worth even less than they cost. Most of the stuff I accumulated was worthless, because I didn’t need it.

What I didn’t understand was that the value of some new acquisition wasn’t the difference between its retail price and what I paid for it. It was the value I derived from it. Stuff is an extremely illiquid asset. Unless you have some plan for selling that valuable thing you got so cheaply, what difference does it make what it’s “worth?” The only way you’re ever going to extract any value from it is to use it. And if you don’t have any immediate use for it, you probably never will.

Companies that sell stuff have spent huge sums training us to think stuff is still valuable. But it would be closer to the truth to treat stuff as worthless.

In fact, worse than worthless, because once you’ve accumulated a certain amount of stuff, it starts to own you rather than the other way around. I know of one couple who couldn’t retire to the town they preferred because they couldn’t afford a place there big enough for all their stuff. Their house isn’t theirs; it’s their stuff’s.

And unless you’re extremely organized, a house full of stuff can be very depressing. A cluttered room saps one’s spirits. One reason, obviously, is that there’s less room for people in a room full of stuff. But there’s more going on than that. I think humans constantly scan their environment to build a mental model of what’s around them. And the harder a scene is to parse, the less energy you have left for conscious thoughts. A cluttered room is literally exhausting.

(This could explain why clutter doesn’t seem to bother kids as much as adults. Kids are less perceptive. They build a coarser model of their surroundings, and this consumes less energy.)

I first realized the worthlessness of stuff when I lived in Italy for a year. All I took with me was one large backpack of stuff. The rest of my stuff I left in my landlady’s attic back in the US. And you know what? All I missed were some of the books. By the end of the year I couldn’t even remember what else I had stored in that attic.

And yet when I got back I didn’t discard so much as a box of it. Throw away a perfectly good rotary telephone? I might need that one day.

The really painful thing to recall is not just that I accumulated all this useless stuff, but that I often spent money I desperately needed on stuff that I didn’t.

Why would I do that? Because the people whose job is to sell you stuff are really, really good at it. The average 25 year old is no match for companies that have spent years figuring out how to get you to spend money on stuff. They make the experience of buying stuff so pleasant that “shopping” becomes a leisure activity.

How do you protect yourself from these people? It can’t be easy. I’m a fairly skeptical person, and their tricks worked on me well into my thirties. But one thing that might work is to ask yourself, before buying something, “is this going to make my life noticeably better?”

A friend of mine cured herself of a clothes buying habit by asking herself before she bought anything “Am I going to wear this all the time?” If she couldn’t convince herself that something she was thinking of buying would become one of those few things she wore all the time, she wouldn’t buy it. I think that would work for any kind of purchase. Before you buy anything, ask yourself: will this be something I use constantly? Or is it just something nice? Or worse still, a mere bargain?

The worst stuff in this respect may be stuff you don’t use much because it’s too good. Nothing owns you like fragile stuff. For example, the “good china” so many households have, and whose defining quality is not so much that it’s fun to use, but that one must be especially careful not to break it.

Another way to resist acquiring stuff is to think of the overall cost of owning it. The purchase price is just the beginning. You’re going to have to think about that thing for years—perhaps for the rest of your life. Every thing you own takes energy away from you. Some give more than they take. Those are the only things worth having.

I’ve now stopped accumulating stuff. Except books—but books are different. Books are more like a fluid than individual objects. It’s not especially inconvenient to own several thousand books, whereas if you owned several thousand random possessions you’d be a local celebrity. But except for books, I now actively avoid stuff. If I want to spend money on some kind of treat, I’ll take services over goods any day.

I’m not claiming this is because I’ve achieved some kind of zenlike detachment from material things. I’m talking about something more mundane. A historical change has taken place, and I’ve now realized it. Stuff used to be valuable, and now it’s not.

In industrialized countries the same thing happened with food in the middle of the twentieth century. As food got cheaper (or we got richer; they’re indistinguishable), eating too much started to be a bigger danger than eating too little. We’ve now reached that point with stuff. For most people, rich or poor, stuff has become a burden.

The good news is, if you’re carrying a burden without knowing it, your life could be better than you realize. Imagine walking around for years with five pound ankle weights, then suddenly having them removed.

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March 27th, 2010 at 5:00 pm

George Carlin & Stuff

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We’ve all got so much stuff, and George Carlin was a man ahead of his time. If only we had rentoid.com back then, he could’ve put his stuff to good use on rentoid - or better yet, not had to buy so much stuff, and rent it instead.

This piece below is hilarious, but oh so true.

With love from Rentoid - aiming for a world with less stuff :)

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March 14th, 2010 at 11:51 pm

The rentoid manifesto

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What we believe in at rentoid - we aim to update this as new ideas enter our head and we evolve. We’d love to hear your thoughts on it.

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November 21st, 2009 at 9:01 pm